英语广告的句型也多种多样，但最常用的句型有以下几类：
1) 祈使句 这是出现最多的句型。
例 1 Ask any one who owns one. (汽车广告语) 询问一下有这种车的人吧。
例 2 Lay down your arms.(桌子广告语) 放下您的胳膊吧。
例 3 Please do not leave it too late. 事不宜迟。
2) 一般疑问句 通常用在广告的前面。
例 1 Have you ever dreamed of ascending1 the steps of a great temple built to the gods (旅行社广告)您是否梦想过登上为众神修建的宏伟庙宇的台阶
例 2 Can a tired, overworked voice command attention in class 一个疲惫、过劳的声音能吸引全班的注意力吗
又如下面这个广告全部由一般疑问句构成：
People with PhDs should have inquiring minds. Consider this a simple test.
A) Do you want to work in world-class research laboratories
B) Do you want to apply your research skills to keep a successful business at the cutting edge of world technology
C) Do you want to build your career with a major international company headquartered in Australia
If your answers to these questions are yes, BHP would like to talk to you.
Your first challenge is to discover more by calling Theoni Parthimos, our Senior Personnel Officer.
3)省略句 在英语广告中，省略句比比皆是，甚至整篇广告都由省略句构成。
例 Serviced Greenfield sites aplenty. Ready for development. For sale. For manufacture. For business. For services. For leisure. A million square feet of ready-to-wear premise2. Brand new business parks. Four-star conference facilities. Backed by 14 years success in helping3 business to relocate, set-up, prosper4, expand.
4) 比较级 比较级在广告中用得非常多，这是由于英语广告中有大量的形容词和副词做修饰语的缘故。
例1 Today in business fast is no longer fast enough, even faster is still too slow to keep pace with the incredible demands placed on people and the computers they work with. Thats one reason why IBM developed P60/D. 60MHz 64-bit Pentium Chip computers so fast, so powerful, it makes todays conventional computers like they are moving at a snails space.
例2 These days succeeding in business means getting more competitive and making tougher decisions.
例3 The new Minolta Riva Zoom5 105EX is the most compact camera in a very prestigious6 class.
例4 In short, the stronger your character, the brighter your future.
5) 直接引语 在英语广告中直接引语出现得很多，原因：一是直接引语使得广告显得形式活泼、新颖;二是采用直接引语从心理学的角度看可以增强说服力。
例1 Its like were all in the same office. The office just happens to be spread across 7,000 miles of ocean, Tom Hughes MIS Director, Construction.
这是IBM公司的一则广告的开头语，通过该公司经理的话，使广告显得生动具体。
例2 Through the NVQ initiative we have discovered talents and competencies we would never otherwise have known about. Says Ian McDermot of Philips Components7 in Blackburn.
这是用人单位对NVQ职业培训机构的赞扬。
例3 I was afraid to drive in the snow. Not great when you live in Alaska. Fortunately, Carol Kineaid, who lives in Anchorage, saw a Suzuki 4-door Sidekick on display and decided8 to give it a try. From the time I got behind the wheel, it was the one for me. You sit up so high, like you have so much control. With four-wheel drive and 1.6 liter, 16-value engine, its understandable. And her snow-o-phobia My Sidekick just goes right through it, I never knew what I was missing. Apparently9, husband John knew exactly what he was missing. He wanted to drive my Sidekick from the moment I got it, but I just said, no way. There was only one thing left for John to do. You should have seen the neighbors faces when he drove up in his Sidekick, Carol reports. Who knew that after raising two kids, John and Carol would have twins
这是一则汽车广告，通过直接引语生动地表现了汽车的功能。
扩展：办公室英语：送礼收礼
Dialogue 1
A: Happy Birthday!
B: Thank you. Oh, a present! Youre so wonderful. How could you remember my birthday
A: I may forget my birthday but not yours.
B: May I open it
A: Sure, go ahead. I hope you like it.
B: Oh, my! A beautiful pin! You are so sweet.
Dialogue 2
A: Marilyn! This is a small souvenir1 from Hong Kong.
B: Thank you. Youre just wonderful. May I open it
A: Go right ahead.
B: My! A coffee pot. Mikes a heavy coffee drinker, so Im sure well be using this a lot! This is just what I want to have!
A: Im so glad you like it.
B: Thank you very much for the present. You had such a tight2 schedule. How could you find time to buy this
A: I can always make time, if I need so.
B: Its so nice of you.
Dialogue 3
A: Hey, children! Daddy has a surprise for you.
B1: What is it, Dad
A: Open this card and read.
B2: OK. Ill open it.
A: Why dont you give it to Mom She always likes to open gifts.
B1: Here it is, Mom. Open it quickly.
C: A trip to China for summer vacation from Dad.
B1: Wow! What a wonderful surprise!
B2: Thank you, Dad. This is the best surprise Ive ever had.
怎么样下次您送礼的时候也可以这么来噢!
